Key ideas addressed included the need for new attractions, new ideas and more promotions to keep the group travel industry booming. Without developments, the industry will suffer. 

Further to this, Alun suggested that more, new, package-trips should be available because they provide an opportunity for the media to discuss something new and of interest. This increases the amount of publicity the attraction receives and the publicity will result in a greater amount of business. 

Sub-regional bodies were discussed and the different formats that these bodies take. One body discussed is 'East Midlands Tourism' who has five destination member partnerships which set about to increase tourism through bespoke marketing campaigns. Other organisations are set up in areas with already existing tourism, such as in the Peak District. 

London, on the other hand, consists of a Development Agency that is divided up into five sub-regional development managers, covering the North, East, South, West and Central parts of London.  

Established in 1999 with 6 members, the 'Yorkshire Attractions Group' aimed to bring together attractions with the same views, values and audiences to make a big attraction, bigger. The core members consisted of the National Railway Museum in York, The Deep in Hull, as well as Eureka! in Halifax, to name a few. The group grew from the idea that working together achieves more results than working against one-another. Costs could be shared, better value for customers would be achieved and Yorkshire would be promoted as an excellent destination for visitors. 

The idea behind a BID is that a given place, in an up-and-coming area, will be improved upon to make it more appealing to visitors and local residents. A BID is established by ballot and once voted in, a compulsory levy charge is implemented for all businesses in that area in order to fund the project. This charge would be around 1-2% of their revenue, therefore further funding would also need to be acquired, often via fundraising or voluntary contributions from landowners.

'Better Bankside' is an example of a BID between Blackfriars and London Bridge, in South London, which promotes attractions and services to visitors. Plans are discussed and implemented by the 'Better Bankside Board' which is a collaboration of people from associated businesses as well as council members. Developments vary from more lights under bridges to extra cycle paths.

'East of England Tourism' brought together a total of 50 partners from local authorities, attractions and a transport operator, to create an on-going homogeneous relationship. Called the 'Let's Go!' programme, it's aim is to increase the number of off-peak, day visitors to the East of England and also raise awareness of the benefits of taking short breaks to the area. 

The company also aims to increase the number of people that use trains as a mode of transport, joining with transport operators such as National Express to achieve this. Discounted entries to attractions, two-for-one tickets, as well as packages that cover the train costs and entry to an attraction, are all offered to promote tourism to the area. 

Further information can be seen at the website: www.visiteastofengland.com